My Top 10 Blog Posts of 2015
If you haven’t read some of these posts yet, now is a good time. I have three different blogs, so narrowing it down to my favourite 10 blog posts was not an easy task.
Archive / Social Media
RSS feed for this sectionShorten a link in Microsoft Word
You don’t have to show the entire hyperlink in your blog or promotion. Most software programs allow you to shorten the amount of text in your sentence, but the link to the website will still work.
Has someone used one of your images without permission?
You can check Google Images to see if someone is using one of your pictures If you’re an illustrator or photographer, you can do a Google Search to see if the image is duplicated on another website or social media page. It’s a great way to see if any of your images have been stolen […]
Don’t steal images
For your book or social media promotions Google has made it very easy to borrow an illustration or photograph. First, you can Google the topic you’re interested in and then right-click on the image to choose Save image as from the context menu. Whether the image has a © symbol or the word copyright or no notice […]
Black Friday is almost here
If you haven’t already, now is the time to plan for Black Friday, Cyber Monday, and the holiday season.
9 types of social media posts guaranteed to attract readers
A list post is where you are listing items one after each other. People are attracted to list posts. They are easy to read and skim through.
Advertising and promotions have changed so much in the last 20 years
I used to spend $15,000 a year promoting Sterling Education Centre in 1995. Sterling Education Centre does computer training in desktop publishing software programs. Twenty years later, the expense has decreased and the methods of promotion have changed drastically.
Square Logos: Designing logos for social media applications
In the past, logos came in all different sizes and shapes—whatever symbol best matched the type of service the organization provided. Today, graphic designers have to alter their design to accommodate social media applications. You need to have a square version of your logo to use in social media, such as Facebook, blogs, and other […]
AIDA for Facebook
When I was a graphic design college student, we were taught to use the AIDA formula to design print advertisements. You want your ad to get noticed in a newspaper filled with ads. The same formula can be used to design effective Facebook posts because you want your post to be noticed on someone’s Facebook […]
From blog to book: one post at a time
A good book is like a skirt—short enough to create interest, but long enough to cover the essentials. I’ve heard people say if you just write one page a day, you’ll have 365 pages in a year—enough for a book. Others have suggested that you can take all your blog posts and turn them into […]
